The 60-second spot went live today on YouTube after the adidas Basketball Facebook page challenged its fans to unlock it for an early premiere. "The Bull" begins TV rotation October 5 on ESPN and Cartoon Network programming and during NFL broadcasts on CBS, NBC and ESPN.
The bull-fighting themed commercial was filmed in Madrid and was created by 180LA, directed by Stacy Wall and featuring music by DJ/producer AraabMuzik.
The adiZero Rose 2 will launch in home and away colorways on October 6 and rollout in five additional colors through December 22. The shoe will be exclusively sold at Foot Locker and Eastbay for $110.
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