Tate Likes Soft Sheets

With defending NFL rushing champ Arian Foster out with a bad hammy, Texans 2nd year running back Ben Tate burst onto the fantasy scene yesterday with 116 yards and a touchdown against the Colts.

He'll be one of the more popular names in your leagues this week and hopefully his marketing team will get him a few more endorsements.

Check out Tate's commercial for Sheex, "the world's first luxury performance fabric bed sheets."

So how are Sheek performance fabric sheets? According to their website, Sheex claims "a proven advantage over cotton in enabling and maintaining optimum thermal conditions for sleep. Better sleep leads to better performance."

Looks like those thermal conditions worked for Tate against the Colts.